Cisco Channel Chief Tim Coogan: Partners Leaning Into 360 Are Pulling Ahead On Profitability

Published on November 4, 2026

Coming off Cisco Partner Summit 2026, channel chief Tim Coogan tells CRN that Cisco 360 was never meant to stay static, why Cisco IQ is a foundation for recurring services revenue, and why partners doing business as usual aren’t seeing profits rise as fast as those that have leaned in to the new program.

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